SELL YOURSELF IN 30 SECONDS !

It would only take 30 seconds for a recruiter to make a firm and definitive opinion of a candidate during a job interview. Following this logic, we only have one chance to make a good impression. What if you learn to sell yourself in less than a minute?

The pitch of the entrepreneur

Entrepreneurs have a habit of presenting themselves in just a few minutes to convince investors and make them want to study their project. Their message must, therefore, be clear, concise and understandable to all. The entrepreneur must be able to say what needs his product or service meets and how his project is different, without going into details. He has very little time to show his motivation, his enthusiasm and his credibility to carry this project.

The job interview works the same way: you will have little time to convince. Your pitch should capture the attention of your interlocutor and reflect your professional project. However, do not just say that you are the perfect candidate for the job. Try to find the little extra that will set you apart from your competitors: if you have a specific skill or have had a particular experience (a year abroad for example), it's time to put yourself forward. Here is an example of the pitch: "I am Mr.X. I graduated with a Master degree in digital communication. I realized an alternation of one year in an agency of digital communication and marketing. I am passionate about the web and communication and I have a commercial cap, which makes me a hybrid profile, capable of setting up a digital strategy, but also to know the needs and expectations of customers”.

Repeat your pitch as much as possible and test it with those around you. Consider their opinion and improve your presentation.

The importance of body attitude

Body attitude, or non-verbal language, is essential during a recruitment interview because it makes it possible to objectively judge social skills (your self-confidence, the management of your emotions, etc.). The recruiter will pay attention to your gestures, your attitude, and your appearance. Look after your presentation, adopt a position where you feel comfortable, stand up straight and maintain eye contact with the other person.

Try to be assertive a few minutes before the interview to feel more control over your emotions.

Showcase your skills and professional success

The pitch is not a monologue. On the contrary, its conclusion initiates the exchange. After your pitch, think about your skills and your professional success. These are an added value for the coveted position and can highlight your personal qualities, the famous "soft skills". Describe in what context you were able to achieve these successes, what tasks were occupied, what actions enabled you to achieve them, and what was the result.

Prepare yourself for any questions

Anticipate the questions of your interlocutor. If it is impossible to predict exactly what questions will be asked during the interview, some of them often come back. This is the case with questions about personality and career: "tell me about yourself", "why did you apply for this position and in this company? ", " what are your salary expectations? Or "what would you put in place upon arriving at this post? ".

Also, prepare some trick questions that might be asked. These questions are not meant to make you feel uncomfortable during the interview but to try to jostle you to better understand you.

Other tips

• The message must be clear and understandable to your interlocutor. Avoid searched or technical terms, acronyms, and abbreviations.

• Structure your presentation to feel like telling a story.

• Repeat your pitch as much as possible: check that it is not too long and memorize it. However, be careful not to recite it.

• Try to illustrate your words with examples, pictures, numbers.

• Stay honest. Authenticity is the key to a successful job interview.

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